Navigating Generative AI: A Practical Approach for IR/IE Professionals

This two-part webinar series introduces institutional research and effectiveness (IR/IE) professionals to the evolving landscape of Artificial Intelligence (AI), Machine Learning (ML), and Natural Language Processing (NLP) tools such as ChatGPT, Bard, and Dall-E. Participants will explore the practical applications of these technologies to streamline data collection, analysis, and reporting processes while gaining insights into decision-making at multiple levels. Through real-world examples, interactive activities, and a focus on responsible use, the series provides a roadmap for integrating AI into IR workflows while addressing ethical considerations and data protection. Special attention is given to prompt engineering as a critical new skill for IR/IE professionals.

  • Understand the basics of AI, ML, and NLP technologies and their relevance to IR/IE work.
  • Identify benefits and challenges associated with adopting these technologies in higher education settings.
  • Apply practical examples of AI and NLP to improve institutional research and data analysis practices.
  • Explore AI’s role in informing decision-making processes at multiple institutional levels.
  • Learn best practices and strategies for integrating AI, ML, and NLP tools responsibly into workflows.
  • Understand the ethical considerations aligned with AIR's aspirational practices.

Registration Information

Attendees will have access to the webinar recording for 30 days following the live event.

Length/Time Commitment

2 Hours


Recorded Date: 02/13/2024

Format: On-Demand

Topic: Technology and Tools; Artificial Intelligence and Machine Learning 

Experience Level: All

Member/Non-Member Price: $125 Member/$225 Nonmember

Presenter(s): Jason Simon, Ph.D., Assistant Vice President – Data, Analytics, and Institutional Research, University of North Texas; Michael Urmeneta, Ed.D, Principal Consultant, The Urmeneta Group

ADD TO CART